A Shopper’s Paradise: Discover Vienna’s Stylish Streets

Vienna boasts a number of high-profile shopping streets. Mariahilfer Strasse is one of the longest and most popular, and it has a diverse range of shops. Another is the Kärntner Straße, which runs between St. Stephen’s Cathedral and the State Opera and is made up of many international designer names, jewelers, and souvenir shops. Graben is another famous shopping street, with high-end retailers featuring high-fashion houses, as well as old buildings.

Here is a more detailed explanation of some of the principal shopping streets:

Mariahilfer Strasse
It is Vienna’s principal shopping street, a broad boulevard lined with a tremendous variety of shops, ranging from international fashion brands, department stores, local boutiques, and specialist shops.

Kärntner Straße
The street is especially famous for its combination of international fashion chains, upmarket jewelers, and souvenir shops, and it is an extremely large pedestrian area.

Graben
Graben is a Baroque and Renaissance-lined historic street and famous for its upscale retail outlets, restaurants, and designer fashion brands.

Ringstrasse
More of a stately avenue than a shopping street, the Ringstrasse is a broad boulevard lined with iconic buildings, some of which are home to shops and boutiques.